Burger Tycoon
- McDonalds
- 24 janv. 2014
- 1 min de lecture
Today, let's introduce a new concept: the advergames.
"Advergames are video games which contain an advertisement for a product, service, or company.
Some advergames are created by a company with the sole purpose of promoting the company itself or one of its products, and the game may be distributed freely as a marketing tool.
Other times, an advergame can be a regular popular video game, which may be sponsored by a company, and include advertisements within the game for the sponsoring company." Source: businessdictionary.com
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